Brittainy (Brit) is a creative strategist, entrepreneur, and founder of The Dope Cactus, a creative agency rooted in storytelling, digital culture, and community.
With a background spanning social media, marketing, operations, and entrepreneurship, she combines creative thinking with data-informed strategy to help brands connect with their audiences in meaningful ways. She is a Google Data Analytics Professional Certificate holder with a growing focus on using insights and analytics to strengthen creative and business decisions.
Her latest creative direction expands into sports, athletes, lifestyle, and hospitality through Cactus Haus—a platform built around the intersection of athletes, lifestyle & hospitality. Through brand strategy, content, partnerships, and experiences, Cactus Haus explores how athletes and brands can build influence beyond the traditional playing field.
From The Dope Cactus to Cactus Haus, Brittainy’s work is driven by one consistent belief: community over competition, creativity with intention, and always a dash of dope.
*Some of her favorite athletes include Allen Iverson, Michael Jordan, Lisa Leslie, Penny Hardaway, Dominique Dawes, Ken Griffey Jr, Tiger Woods, early 2000’s LeBron James, Kevin Durant, Vince Young, Sanya Richardson and Madison Booker just to name a few.